Chevrolet Strong on Full-Size Trucks, SUVs at SEMA

Luxuriously appointed concepts take capable, connected vehicles in new directions

2014-11-03


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LAS VEGAS – Chevrolet’s family of full-size trucks and SUVs has been completely redesigned in the past two years, offering customers smarter vehicles that deliver greater capability, efficiency and connectivity. 

The Silverado, from the family of the most dependable, longest-lasting full-size pickups on the road, was named the 2014 North American Truck of the Year and in September had its best month of retail sales since 2008 – overall sales up 54 percent. Sales of the redesigned 2015 Tahoe and Suburban were up 14.5 percent collectively for the first nine months of the year.

“Chevrolet is making great strides with the Silverado, Tahoe and Suburban,” said Sandor Piszar, director of Chevrolet truck marketing. “From new and innovative features such as OnStar 4G LTE with a built-in Wi-Fi hotspot and the CornerStep rear bumper, to traditional Chevrolet truck features such as an automatic locking differential, Chevy trucks deliver uncompromising combinations of capability and convenience that are resonating with customers everywhere.”

Chevrolet celebrates its popular full-size trucks and SUVs at this week’s SEMA Show with a trio of concepts that blend custom details and accessories available through Chevrolet dealers. These concepts take the Silverado, Tahoe and Suburban to higher levels of style while enhancing the capability customers expect from Chevy trucks and SUVs.

Silverado High Desert concept

Based on the Silverado High Country crew cab and featuring a flexible, lockable concept storage system in the cargo bed, the High Desert concept is designed take passengers nearly anywhere with their gear stowed securely and safely and protected from the elements.

The Silverado High Country production model is distinguished by a unique chrome grille with horizontal chrome bars, halogen projector headlamps and body-color front and rear bumpers. Inside, it features an exclusive saddle brown interior, along with heated and cooled perforated premium leather front bucket seats with High Country logos on the headrests, Chevrolet MyLink connectivity with an eight-inch touch screen, Bose® premium audio and front and rear park assist.

Designers built on the High Country’s high style with the High Desert concept, adding Oxide Gold and Russet accents to the Deepwood Green exterior color, along with dark-tinted wood accents on the interior. Chevrolet also changed the standard chrome door handles and mirror caps to body color and added a custom grille insert. In addition to the concept cargo storage system, there is a stylized sport bar mounted in the bed, with an integrated, high-mounted stop lamp and LED cargo bed lighting. 

The truck’s capability was bolstered with a concept performance exhaust system and concept Brembo six-piston front brake calipers, performance brake pads and 16-inch slotted rotors. The High Desert concept rolls on Chevrolet Accessories 22-inch aluminum wheels accented with Oxide Gold and Russet accents that complement the exterior color accents.

The High Desert concept is powered by the Silverado’s available EcoTec3 6.2L V-8, which is SAE-certified at 420 horsepower and 460 lb.-ft. of torque, making it the most powerful engine offered in a light-duty truck. It’s backed by the new Hydra-Matic 8L90 eight-speed automatic transmission – a combination that enables a 12,000-pound trailering capacity when equipped with the NHT Max Trailering Package.

Tahoe Premium Outdoors concept

Whether it’s a night on the town or weekend getaway in the mountains, the Tahoe Premium Outdoors concept is designed to deliver its occupants with uncompromising capability and comfort. It builds on the well-appointed 2015 Tahoe LTZ 4WD production model with greater exterior distinction and a higher level of interior luxury.

The exterior is finished in a unique Black Ice color with Cool Tinted accents, as well as body-color door handles and front fascia. A concept grille insert adds a customized flair to the Tahoe’s appearance, along with Chevrolet Accessories 22-inch aluminum wheels accented to complement the body color. It also features retractable running boards.

Inside, the Premium Outdoors concept wears leather-trimmed black and Saddle-colored appointments, with contrasting Petrol Blue piping. Cool Tinted accents carry the exterior’s color theme in the cabin, while a suede-trimmed headliner and contemporary loop-carpet floor mats lend a decidedly luxurious aura to it. The interior also features Chevrolet Accessories illuminated sill plates.

As with the production 2015 Tahoe LTZ, the concept is equipped with wireless phone charging, hands-free liftgate operation and OnStar with 4G LTE and standard built-in Wi-Fi hotspot.

Power comes from the EcoTec3 5.3L V-8 with direct injection, continuously variable valve time and Active Fuel Management. It’s rated at 355 horsepower and 383 lb.-ft. of torque. A Borla exhaust system with a chrome, side-exit exhaust tip – available from Chevrolet Accessories – enhances the performance sound of the powerful V-8 engine.

The Tahoe Premium Outdoors concept also wears concept Brembo six-piston front brake calipers with performance brake pads and 16-inch slotted rotors.

Suburban Premium Outdoors concept

Like the Tahoe concept, the Suburban Premium Outdoors concept takes a more luxurious approach to capability and injects a dose of high performance into the mix, with the 6.2L V-8 engine offered in the Silverado lineup.

The production Suburban’s standard engine is the EcoTec3 5.3L V-8, rated at 355 horsepower and 383 lb.-ft. of torque, but the larger-displacement 6.2L, rated at 420 horsepower and 460 lb.-ft., gives the Premium Outdoors concept an 18-percent increase in horsepower and a 20-percent boost in torque. The Borla exhaust system and chrome, side-exit exhaust tip from Chevrolet Accessories announces the new engine with authority. 

And like the Tahoe concept, the Suburban Premium Outdoors concepts wears concept Brembo six-piston front brake calipers with performance brake pads and 16-inch slotted rotors.

The bold exterior features a Pepperdust color with Warm Tarnished accents, along with body-colored door handles and front fascia in place of the standard chrome components. There’s also a concept grille insert, retractable running boards and Chevrolet Accessories 22-inch wheels with body-color accents.

A leather-trimmed Saddle and Cocoa-colored cabin with Mustard piping gives the Suburban’s interior a unique ambience that’s complemented with Warm Tarnished trim accents, a suede-trimmed headliner and plush, contemporary loop-carpet floor mats. It also features Chevrolet Accessories illuminated sill plates.

And while the more powerful Suburban Premium Outdoors concept is designed to take its passengers just about anywhere, it’s also well-equipped to stay put during big games, with a concept tailgating package in the cargo area that includes a big-screen, smart HDTV, along with a handcrafted table and benches made of wood salvaged from deconstructed Detroit homes. Hot dogs and potato salad sold separately.

Join the social conversation at #CHEVYSEMA.

Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4.9 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.

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Tahoe Premium Outdoors concept

Whether it’s a night on the town or weekend getaway in the mountains, the Tahoe Premium Outdoors concept is designed to deliver its occupants with uncompromising capability and comfort. It builds on the well-appointed 2015 Tahoe LTZ 4WD production model with greater exterior distinction and a higher level of interior luxury including Wireless phone charging, hands-free liftgate operation, and OnStar with 4G LTE and standard built-in WiFi hotspot.

Tahoe Premium Photos

Suburban Premium Photos

Silverado High Desert Photos

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Chevrolet Suburban Premium Outdoor concept tailgating package features salvaged wood table made by Detroit Local, James Willer

Chevrolet Suburban Premium Outdoor concept tailgating package features salvaged wood table made by Detroit Local, James Willer (Photo by Rob Widdis for Chevrolet)

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